

OUR STORY

Our story begins with Ella, whose struggles with damaged hair left her feeling less than fabulous. Her fiancé, Jeff, an engineer with a knack for problem-solving, was determined to help. Together, they crafted a natural solution right from their own kitchen—Oomph.
Bootanical was born out of love—not just the love between two people but a love for empowering others. Our purpose is simple: to help you reclaim confidence one strand at a time. With Oomph, we promise to nurture your hair, restore its vitality, and bring joy to your haircare routine.

Our Commitment to QUALITY
At boo.tanical, making top-quality hair care is super important. Jeff, who is a professional engineer, makes sure only the best and safest naturally derived ingredients go into our product called OOMPH.
We make OOMPH in a special vacuum chamber. This fancy machine helps keep all the good stuff in our ingredients really strong, just like they are in nature.
We also check OOMPH in a lab to make sure it’s safe to use. We care about good quality but also safety.
With OOMPH, you’re using something special for your hair that’s made carefully and safely. It’s all about making your hair look great and feel healthy!